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Mr.
Bret Larsen
Bret Larsen
oversees design and manufacturing
at Upswing Golf. Bret began
his golf industry career in
1989 at Callaway Golf, where
he rose from Production Manager
to VP of Manufacturing and finally
served as VP of Golf Club Development
from 1999-2001. Bret was an
integral part of the growth
of Callaway contributing to
the tremendous innovation and
customer acceptance the company
experienced. After leaving Callaway,
Bret served as a business consultant
to other golf club marketers
and brings an unsurpassed knowledge
of the R&D and manufacturing
processes required to produce
quality golf equipment.
"Our goal at
Upswing Golf will be to deliver
quality golf equipment that
performs with top name brand
products," says Mr. Larsen.
"To do that, you must know how
to create the proper manufacturing
specs, have the proper quality
control procedures in place
and then pay meticulous attention
to the assembly and delivery
of the equipment." Having supervised
the annual production of over
6 million golf clubs, Bret intends
to make the Upswing name synonymous
with the word quality. When
Bret can pull away from his
passion for manufacturing golf
equipment he is usually testing
new clubs on the golf course
and trying to keep his 6 handicap
in tune.
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