Mr. Richard Merk
Richard Merk manages and directs business operations, as well as sales and marketing at Upswing Golf. He brings 25+ years of golf industry executive management experience to Upswing Golf having started with Confidence Golf in 1979 as VP of Operations, Taylor Made golf in 1986 overseeing logistics, supply chain management and various manufacturing departments. In 1993 Richard joined Callaway Golf where he held progressive positions in Product Management, Senior VP of Operations and Planning and Senior VP of Manufacturing - Operations. As a member of the CEO's Advisory Council, he contributed to the growth of the company that grew from 300 to +2,000 employees and impacted key business functions that included strategic planning, sales/marketing, information technology, operations, manufacturing, distribution, product management and engineering and supply chain management. After leaving Callaway in 2000, Richard has performed several consulting engagements for golf related firms, helping them develop innovative business strategies that help take advantage of market opportunities.

"Upswing Golf was started to show the golfing consumer that quality golf clubs can be delivered to the average golfer in a cost effective manner," says Mr. Merk. "Our efforts will focus on the average golfer, interested in purchasing quality-performance golf equipment that reduces the impact on their pocket book and improves their score." A professed high handicapper that understands the challenges of the average golfer, Richard also intends to use Upswing product to help fund raising golf events raise money for their causes.